AN INDEPENDENT
COMMUNITY DRIVEN
PLATFORM IN
BLACK AND WHITE
ABOUT US
The New Hue is an independent community platform brand where artists create with a range of activations on both physical and digital. It's lineup of multimedia materials are composed of podcast, curated playlists, paper, intimate performances and more.
It touches society as it changes with an attitude of being straightforward. New perspective. A community that gathers and contributes with their own stand and not easily manipulated with whatever gaslighting is thrown at them.
The New Hue has a digital first publishing approach, with multichannel presence centered on stories within the scene and community told together first hand by the artist themselves.
Originated in the Philippines as a bedroom podcast last May 2020 by co-workers, H and Reg, The New Hue has evolved to discussing matters in society and culture with real people who have insights in their respective fields. By building this platform, The New Hue aims to support elements in our society that can be of change in terms of shaping a better culture that we can all live by moving forward. By featuring real people, we open and give the stage to everyone worthy that needs to be heard. We are hungry to talk about topics that no one dares to speak of with the brand of talk we bring, black and white.
CURATE TO CREATE
The New Hue collaborates with creative talent in the music and entertainment industry to craft impactful materials that resonate with and shape societal values. By fostering a vibrant ecosystem of artists, producers, and visionaries, The New Hue provides innovative platforms and resources that amplify authentic voices and inspire meaningful storytelling. Through workshops, mentorship programs, and collaborative projects, they empower creators to produce high-quality content that challenges norms, ignites conversations, and drives positive change in communities. With a focus on diversity and inclusion, The New Hue is committed to reshaping the cultural landscape and uplifting narratives that reflect the richness of human experience.
ESTABLISHING PEOPLE CONNECTIONS AND BRANDS TO MAKE THINGS HAPPEN WITH
NO GASLIGHTING
OUR SERVICES
The New Hue is redefining authentic connections between people and brands, fostering collaboration without the pitfalls of gaslighting. At the intersection of fashion and culture, we leverage our editorial, social video, and experiential platforms to engage a diverse audience with genuine narratives in fashion, arts, music, and culture.
Our in-house planning and strategy team designs tailored advertising initiatives and custom partnerships that resonate with cultural enthusiasts, tastemakers, and influencers. By prioritizing transparency and authenticity, The New Hue ensures that brands not only reach their target audiences but also build meaningful relationships that drive impactful engagement and lasting change.
38K
Newsletter
401K
Ave. Monthly Reach
20K
Social Hues
Viewership
18-24 [35.5%] 25-34 [40.4%] 35-44 [11.3%]
Female [69.5%] Male [30.4%]
As of October 2024
VERSATILE MOVEMENT THAT ADAPTS TO THIS FAST-PACED TIME
OUR SPOTS
DIFFERENT FLAVOURS. ALWAYS THE NEW HUE.
The New Hue offers a diverse range of activation programs that bridge the gap between digital and physical experiences, showcasing the vibrant music and entertainment community. Our digital initiatives include interactive social media campaigns and engaging virtual events that connect artists and audiences in meaningful ways.
Meanwhile, our physical community gatherings—such as intimate concerts, games, and give back activities—create immersive environments where creativity thrives. Each program is designed to celebrate and elevate emerging talent, fostering connections among artists, fans, and brands. By uniting various facets of the entertainment landscape, The New Hue cultivates a dynamic platform for collaboration, inspiration, and shared experiences.
VIDEO MUSIC AWARDS
Community Gathering
Our annual community gathering honoring and celebrating the excellence of the music industry in general. It gathers musicians, artists, directors, producers and other personalities who are contributors in today's scene.
"PODHUEM"
Column, Website
The first and only column in the Philippines where the artist personally write. Word by word. Fresh from their soul. PodHuem became a cornerstone in our publication in expressing an artist's piece of mind without any pressure of the spotlight.
HUEMOOD
Playlist, Spotify
Our original curated playlist by real people, Huemood defined playlist-ing since the pandemic of 2020. Sharing a part of their life, creatives opens up by letting you in to their music library.
THE NEW ERA
Column, Website
Highlight on the current generation's rising acts, The New Era turns the limelight on today's scene shapers.
NIGHT AND DAY
Column, Website
Our dedication to the nightlife scene who were the first ones to support the platform, Night and Day talks about how the DJs are on and off the deck.
blueprint:
Column, Website
They won't be where they are without the experiences and challenges they overcame and this is where we talk about how they mold their way to success in the industry.
SIT WITH US
GET IN TOUCH
For any story that needs to be told in black and white, send us an email to the addresses below:
For general inquiry
For Press Release
For business inquiries